{"id":7020,"date":"2024-10-21T15:42:43","date_gmt":"2024-10-21T13:42:43","guid":{"rendered":"https:\/\/ashe.co.za\/wp\/?post_type=product&#038;p=7020"},"modified":"2026-05-10T16:12:37","modified_gmt":"2026-05-10T14:12:37","slug":"brasil-cacau-anti-frizz-sulphate-free-shampoo","status":"publish","type":"product","link":"https:\/\/ashe.co.za\/wp\/brasil-cacau-anti-frizz-sulphate-free-shampoo\/","title":{"rendered":"Brasil Cacau Anti-Frizz Sulphate Free Shampoo"},"content":{"rendered":"<p>This shampoo is gentler and milder compared to the traditional Brasil Cacau Anti Frizz Shampoo. Enriched with keratin, it cleanses without harming the hair. It helps restore both the inner and outer layers of hair, resulting in a smoother, shinier appearance while minimizing frizz. It&#8217;s a favoured choice for individuals who have undergone keratin straightening or smoothing treatments.<\/p>\n<p>This product extends the longevity of keratin treatments by controlling frizz and maintaining the treatment&#8217;s effects. It\u2019s also effective for those without prior treatments, as it reduces frizz, tames flyaways, and enhances shine.<\/p>\n<p>The formula is free of sulphates and silicones, making it ideal for sensitive scalps and hair, with minimal irritating ingredients for comfort and safety.<\/p>\n<p><strong>Instructions for use:<\/strong> Apply to the hair and massage from roots to ends. The duration of the massage can vary based on hair type and thickness. Rinse thoroughly and follow with the Anti Frizz Conditioner. For an extra boost of moisture, use the Hydrating Hair Complex occasionally as a substitute.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Brasil Cacau Anti-Frizz Sulphate Free Shampoo gently cleanses, reduces frizz and helps maintain smoother, shinier hair after keratin treatments.<\/p>\n","protected":false},"featured_media":2144,"template":"","meta":[],"product_brand":[279],"product_cat":[128,132,92,108,118],"product_tag":[252,229,253],"class_list":{"0":"post-7020","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_brand-brasil-cacau","7":"product_cat-brasil-cacau","8":"product_cat-brazilian-friendly","9":"product_cat-cleansers","10":"product_cat-frizzy","11":"product_cat-sulphate-free-collection","12":"product_tag-brasil-cacau","13":"product_tag-shampoo","14":"product_tag-sulphate-free","16":"first","17":"instock","18":"taxable","19":"shipping-taxable","20":"purchasable","21":"product-type-simple"},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/ashe.co.za\/wp\/wp-json\/wp\/v2\/product\/7020","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ashe.co.za\/wp\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/ashe.co.za\/wp\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ashe.co.za\/wp\/wp-json\/wp\/v2\/media\/2144"}],"wp:attachment":[{"href":"https:\/\/ashe.co.za\/wp\/wp-json\/wp\/v2\/media?parent=7020"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/ashe.co.za\/wp\/wp-json\/wp\/v2\/product_brand?post=7020"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/ashe.co.za\/wp\/wp-json\/wp\/v2\/product_cat?post=7020"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/ashe.co.za\/wp\/wp-json\/wp\/v2\/product_tag?post=7020"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}